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Is a multi-niche blog for you?

When I first started out with blogging - I found one of the biggest stresses was trying to keep to a consistent theme.  If you can't remember that far back (which is fair enough) - originally I had intended on Short Girl Walking to be a fitness and weight loss inspo blog (We can all laugh collective together). Obviously this hasn't worked out, but it got me thinking. Is it possible to have a successful multi-niche blog and still be coherent, and importantly, keep readers coming back?

The answer was yes.

 


 

Hold up for a quick moment! This post contains some affiliate links, which means I may earn a commission for recommending the products featured. You're under no obligation to purchase these, nor are you charged any extra if you do decide you might like them! I do receive a small percentage of the sale if you use the links to help pay the bills.  Alright - back to our scheduled posting!

So how do you make a successful multi-niche blog?

An absolutely fantastic question and we're actually going to look at this question in reverse.

To start with, we first need to have a quick look at what this means for you - and where you are in your blogging journey.  If you've read my post about having a coherent blog - you'll notice that I mention that having too many subjects on your blog can really throw off an audience. Truthfully, I'm not about to tell you differently here.  There is absolutely a fine line between having a blog that talks about a different range of subjects that you'll keep coming back to vs a blog that's really a hot mess.

 


 

Are you in month 0-4 of your blogging journey?

I would suggest if you're only just starting out in your blog (As in, months 0-4 of officially launching) - stick with your chosen blog niche until you start getting into a regular posting pattern.  You'll continue to build up your base over this time, and can then start branching out.  Why do I think this is important, rather than diving into the deep end straight away?  Number one is to be able to create your blog identity. Number two, it gives you time to test out if blogging is right for you. Number three, blogging and writing is much like photography (aka, your first 10000 photos are going to be your worst.)

I don't expect you to write 10k blog posts in 4 months, but having a bit of structure before you start writing about everything under the sun will allow you to get used to what style you're wanting out of your blog, and practice the other little things that go into making a blog post.

 

This isn't to say however that this is the time to not be planning ahead.  There is no reason that you can't already have a vision in your head (or paper!) about what direction you want your blog to go in.  Let me be honest, there's a really high possibility it might not be what you originally anticipated!

 


 

Are you 4+ months into your blogging journey, and have at least 8-10 posts created?

I know a number of people will disagree with the timing, and that you should really start branching out more after about twelve months. I disagree.  Unless you're ready to 100% commit to a one niche blog (doing only fashion, DIY tips, etc) - then around the four-month mark, if you're like me, you're going to get bored.  Blogging is SUPER fun, and I think having this super restrictive timeline of 12+ months is kinda crazy.

The great news is that if you've got those 8-10 posts already curated, there's a couple of things that happen:

    1. You've got posts to deep-link back to (Google LOVES this.)
    2. As mentioned above, you've already got a rhythm going on what you're writing
    3. Hopefully, you've now established a bit of an audience and can start asking for opinions on what to write about
    4. There's also a strong likelihood that when you were doing the posts that other post ideas started popping up and you've got them saved as a future idea in a draft folder somewhere
    5. You already have posts that you can expand on!

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Having a non-micro niche blog is not a get out of structure jail for free card.

Just because you've now got a lot more freedom to post about different topics, doesn't mean you can get lazy. You absolutely should have an over-arching theme of what you're wanting to achieve across all of your blog posts. In some ways, this actually makes it more difficult to have a blog where you are actually writing about different things.  It's once again taking a step back and thinking, what exactly am I trying to achieve with each post? How does this relate to what I want my readers to take away from my blog?

 

There is such a thing of over-complicating your blog.

 

Key things to remember when starting to add more category subjects:

    1. You need to be conscious of SEO: Your keywords may not fit every category!
    2. Your Tone of Voice still needs to remain consistent in all your posts
    3. Everything still needs to tie together in some capacity across the whole blog

 

 


 

Micro vs Multi-Niche - Which Should I Do?

There's a lot of arguments for and against having a multi-niche blog. I can't begin to tell you the number of hours and stress that it caused me when I first started out blogging, to feel that I had to have a specific blog type to be successful.  Once I realised the notion this wasn't the case, and I had free reign for what I wanted my blog to be - I became a lot more invested in what I was doing. I was more than happy to do more research, write more posts, do more graphics. This compared to dragging my feet through the dirt on topics I didn't really care for anymore was a game-changer.

This said - you might be better suited for a niche blog or a micro-niche blog.  In another example - I'm also a photographer, and I used to have a dedicated blog for tips and tricks for doing better photography on a budget.  This then made no sense to add extra topics about things that weren't related to that particular niche.

There is a benefit of doing smaller niches in that you are competing with fewer people (theoretically), but you can also tend to shoebox yourself in if you want to later expand.

 


 

The best things to do to have a successful multi-niche blog

 

    1.  Plan out your content in advance, and make sure your posts continue to link to your over-arching theme
    2.  Research your potential future categories, and consider combining category posts until it's ready to have its own separate one
    3.  Make sure you have an actual interest in the topic you're writing about - Don't just create a category or blog post just because you feel like you have to
    4. Don't be afraid to ask your readers what they want to see from you
    5. If your goal is to eventually make a profit on your blog - are you able to think of how affiliate marketing or ads will be able to carry across your different posts?
    6. Remember to space your blog posts out.  For example, have a "Travel Thursdays" or "Fitness Fridays", it will give your readers who might be more partial to one part of your blog than another to see what they want to read.
    7. Consider whether you may actually be suited a niche, or micro-niche blog. If you're finding that you're going too over the place with your posts - it might be time to re-evaluate.
    8. Remember to still ask for sign-ups for your newsletter!
    9. Don't be afraid to reach out to others to ask for collaborations or guest posts
    10. Have fun!  Experiment with your style, and remember your readers will continue to follow you for your writing, as long as it's consistent writing style!
multi niche blogging tips 1

Wrap up time!

I personally love having the flexibility of a multi-niche blog.  It gives me the opportunity to go and explore my many different hobbies and interests, and I no longer feel that I have to be bogged down sticking to one thing, and one thing only.  There are a lot of bloggers out there that are very successful in having multi-niche blogs, and there's absolutely no reason you can't be one of them.

 

Let me know in the comments below what you're struggling with at the moment with your blogging goals?  Are you getting stuck on finding a niche?  Or trying to break out from it?  Or let me know if you found this helpful!

 

Clairesupersmall

Things to do when you’re not working

Cover Photo by rocknwool on Unsplash

Gosh darn, how has it been nearly two months since we started to start closing everything down and calling Covid-19 an official pandemic?  It's been so crazy to think how fast in some aspects it's been, and also how agonizingly slow on others it's been to get to where we are at the moment.

One of the things I know I keep seeing pop up on my social channels at the moment are two distinctive opinion posts. They've got a very clear divide of people who post them, and I'd be surprised if you haven't spotted them during your (probably hundredth time today scrolling Facebook!)   One goes: "You have no excuse to not be productive during this time. If you don't come out of this with a new skill, you're just lazy!" vs the "It's okay, really.  This is a traumatic experience and you don't have to do anything if you don't want to."

For me personally, I'm part of the midground of the two statements.  Some days, I can't get out of bed.  Other days I've completely gone overboard with productivity and re-planted a whole garden.

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Photo by Debby Hudson on Unsplash

In all honesty, I don't think it's really fair on either opinion to be getting narky the other.  The reality is that this is a period of time the majority of us have never experienced before, and hopefully, when we get back on our feet again, we will never have to go through this again.

So what exactly do you do when you're feeling a bit pressured to become a professional pianist and win a Nobel prize by the time this is done?

Well for one, not having THAT high of an expectation would be a good start!  It might be that you just want to have a tiny bit of productivity to get you through the day, through to a new hobby that you can expand on if you find that you like it! So if you're stuck for ideas on either of them, I've got a list of things for you to try out.

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Photo by Lauren Mancke on Unsplash

Feeling like you just need to accomplish something today?

 

    1. Make your bed and strip your sheets back
    2. Do a load of washing
    3. Clear out your email inboxes
    4. Also clean up your desktop!
    5. Do a deep clean of your bathroom (You know it's probably grotty.)
    6. De-clutter your mug/cutlery/crockery collection (if you have one!)
    7. Go through old clothes and put them aside for donation, or toss them if they're damaged beyond repair
    8. Give yourself a bit of love. (Mine, in particular, is making sure my hair has been washed as anxiety doesn't gel well with stressful situations)
    9. Wash your car (if you're allowed outside!)
    10. Water your plants
    11. Call your parents, or your best friend, or your neighbor - just check in with someone for the day
    12. Back up your photos on your phone to your PC (or better yet, your Google Drive, or DropBox)
    13. Check the expiry date of products in your freezer and pantry, toss things out that are out of date.
    14. Go over your bank statements to check for unauthorized charges
    15. Or do a complete check over your finances for a saving plan!

Photo by Imraumanzug on Unsplash & Photo by Jennifer Chen on Unsplash

Or maybe you're up for a little bit more commitment?

16. Learn a new language  (I'm currently learning Indonesian on Duolingo)
17. Start a new garden, or adopt a new plant!
18. Experiment with a new recipe in the kitchen
(Check out Julie's book on quick & easy recipes!)
19. Start a blog
20. Grab a bunch of old photos and start a scrapbook
21. Pick up a book you've meaning to read, or just onto Audible or Amazon Unlimited and check out some new titles
22. Learn or enhance a skill you've been putting off. I personally love Skillshare for creative content, and you can get two months free here!
23.  Do a jigsaw puzzle  (Check out Wasgij for SUPER hard ones)
24.  Create a time capsule
25.  Learn how to knit (It's not just for Nanna's!)
26.  Pick up a pencil and doodle away (It can be super simple like this one)
27.  Learn how to make some soap
28.  Or some sugar scrub
29.  Document your time indoors with some photography
30.  Try your hand at origami

Wrap up time!

Hopefully you'll find some of these useful.   Don't forget, it is totally okay to have energetic days, and it's also okay to have not so great days.  You do what you need to do to cope throughout this time, and if it's just as simple as making your bed in the morning, then that's one thing you can say that you have done.

How are you coping throughout this period of time?  Have you adopted any new hobbies?  Or found any tasks that you're finding particularly helpful? Let me know in the comments below!

Clairesupersmall

The Differences in Personalities: How to Find Yours

Photo by Thomas Drouault on Unsplash

One of the best parts, undeniably, about being a human is seeing how many different ideas, culture, and opinions that are out there. There is no way that we would have gotten to the stage that we're at now without being able to come together and discuss and challenge each other.

 

For myself, I'm a pretty gregarious individual.   I love being centre of attention, and love being super nosey. Is this a bad thing? In some cases, yes. In other cases, I've saved a heap of my previous co-workers butts due to over hearing things and correcting them before they say/do the wrong thing at work.  I also retain ridiculously random knowledge facts which I'm also sure annoys the crap out of people when I bring up,  like for example,  owls do actually have super long legs but they're covered over by their feathers.

 

 

People are super accommodating to this though!

 

I get along with a lot of people though, and respond best to quirky, hilarious and a bit out there people.  On the other hand, completely serious, super logical with no room for a bit of a dream - not so much.  Over the years, I've taken a heap of interest in personality tests.  The Myers-Briggs test (I'm an INFP-T as of today) is one of my favourites and I re-do that every three months or so to see where I may be falling into one category or another.  Another great one to look at is the DISC test (I'm well and truly an I) which explores this further.

 

 

 

So what's the deal with personality tests, and what do they have to do with getting along with people?  As  I mentioned above, I get along with really outgoing people, the type that gets super excited about the small things - and most likely the ones to get suckered into being upsold something at the counter of the shop if a server talks excitedly about it. I LOVE EXCITEMENT.

 

Photo by Anna Sullivan on Unsplash

(I'm also SUPER motivated over food and pretty pictures. I'm not hard to please.)

 

BUT

 

When I look at those around me though,  I run into issues when I interact with people who fall into the opposite category.  I had a disagreement with my partner the other day for where I needed soft and fluffy encouragement for an issue I was going through, instead I got a very black and white view on the topic I was upset over, which just made me feel even worse.  It made me super mad, like, how dare he not know that I just needed a super big pat on the head and be told everything was going to be alright?  Does that mean he was wrong with what he had done?  No, absolutely not. In his defense, his response is the response I'd imagine would be the one  he'd want to hear if the roles were reversed.

 

Now don't get me wrong - there's a difference in being a dick vs being quite upfront and honest about things,  and a lot of people don't understand the difference (which I'll cover in another post down the line.)  But what happens when we disagree with someone, and can't come up with a resolution that both parties are happy with?

You might be in a work situation where your boss is someone like my partner is - very straightforward and this might not sit well with you if you're a bit of a stress head. The opposite might be the case in a relationship - you might be logical in your decision making, but your counterpart might be a bit airy fairy and trying to come an agreement, well, wrestling it out with a bear would be more enjoyable.

 

Photo by Priscilla Du Preez on Unsplash

 

So where does that leave you?
If you're feeling like you're getting more conflict than congratulations in your daily life - taking some time out and getting to know a bit more about the other personality types might be worth the 20 minutes out of your day.  You're never going to be able to please everyone, but being able to realise that some people are more suitable to being treated like a big teddy bear, some people prefer to be spoon fed details of a plan before committing to it, other people will ask a million and one questions before giving you an answer and others just like having a bit of everything - will absolutely help you in  your day to day life.

 

As for me,   I'm still learning how to speak my mind and not crying over every instance that someone objects to my opinion. It's definitely not a strong point, and the fact I can identify that is great because it means I can work on improving it.

 

Have you done the Myers Briggs test before?  What was your result?  Who do you struggle to communicate with? Let me know below!